In our previous articles, we compared Vendor Central to Seller Central and even mentioned Vendor Express. Let’s talk about it a bit more and check out its pros and cons.
The Amazon Vendor Express program gives people an opportunity to wholesale goods to Amazon. Unlike in the case with Vendor Central, you don’t need any invitations and can create an account whenever you want.
Amazon purchases products from you and sells them to customers under their name. You won’t be responsible for fulfillment, Amazon will ship orders and care about customer experience. You have to provide them with the highest quality, that’s all.
Still, Amazon is planning to close this program and to switch all the sellers to ordinary seller accounts. It is still available but you should keep in mind that it may be gone someday.
If you are a manufacturer or supplier, your business surely can benefit from Amazon’s exposure and such a well-known name. This Amazon Vendor Express program will suit you well.
You even don’t have to pay any sign-up fees for participating in Vendor Express, so why not? Still, some sellers prefer using Seller Central like individual entrepreneurs, as this allows them to set better prices.