Welcome to Seller Nexus Blog with useful tips & tricks for Amazon Sellers from Amazon Sellers.
Amazon Media Group is now part of ‘Amazon Advertising’ (from September 2018). This is a premium service for vendors that gives them an opportunity to access variety of features helping to showcase products. Valuable reviews, external SEO optimization, and other features are essential for vendors and they can access them via Amazon Media Group.
Amazon backend keywords are keywords which show up only when the query of a user matches with the keywords in your listing. This is where you need backend keywords. They are hidden search words which can be included to the listing to improve its visibility.
If you are attentive to your reviews, you might have noticed that some of them have disappeared. This article will shed light on why reviews disappear. There are 3 reasons for that. So, if you notice that your Amazon reviews disappeared, you’ll know what to do.
Negative feedback is a form of expressing customers’ frustration with a business. There may be problems which need to be solved or just reviews you can use for further improvements. What’s more, if you treat your unhappy customers correctly and fix the mistakes, they can finally become your loyal customers.
We are here to tell you what types of feedback are there and to show you Amazon seller feedback examples. You might know that Amazon updated guidelines say that a shopper who hasn’t bought something worth $5 or more can’t leave feedback on Amazon. eCommerce giant fights against fake reviews. Non-genuine feedback is no good for both sellers and shoppers, as they don’t lead to the best customer experience.
eCommerce players know that sending external traffic to Amazon products is essential, as this is one more way to drive sales. And Amazon Super URL is a great method to grab users’ attention.
You might have already come across ACoS on Amazon. What is that? We are here to tell you more about ACoS which stands for ‘Advertising Cost of Sale’ and means one of the key sellers’ metrics that is used for measuring the performance of Sponsored Products campaigns on Amazon.
Those who have pets know how much comfort and love they bring to our everyday lives. Animals deserve the best care. Amazon understands that and not so long ago, they introduced a new feature for pet owners - Amazon pet profile - that helps find the best deals.
We have great news for FBA sellers who want to add videos to their listings. Adding videos is a great advantage. From our experience, listing with videos convert more sales than ones with only pictures.